Deborah Tseng Studio

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活動紀錄:TUMI HOUSE 台北101 快閃店

TUMI HOUSE-Taipei 101 pop-up event-Deborah Tseng

I was very honored to have had the pleasure of creating custom luggage tags for one of the leading international business and travel lifestyle brand, TUMI, at their pop-up event at Taipei 101. It was lovely working with their team in Taiwan. The prep phase was quite intense, but it all built up to this beautiful day at 101 with all the enthusiastic participants.

I love working with a communicative team.

Being who I am, I could never produce work without knowing the historical details of who I am working with + the connection between them and what they are doing. That is why this experience with TUMI was extra memorable and note worthy because they were very informative and would always answer my follow-up questions with great details (even with questions that might have seem redundant or unnecessary to the eyes of others).

TUMI HOUSE-Taipei 101 pop-up event-Deborah Tseng

Before the event, I came up with three pre-designs for the tags inspired by their latest release. Maybe it was the researcher me kicking in, but the process of eliciting color themes and fundamental elements was something I really enjoyed.

Everything on the day of the event was wonderful. I got to create custom tags for 50 special guests (on-site!) and was very glad to find out that they were very happy with the result. Also, the fact that I got to work with acrylics during the entire time was very exciting.

Looking forward to future on-site opportunities and collaborations! Cheers to traveling smart + with style!

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很開心今年有機會成為行旅品牌TUMI的快閃店駐店藝術家,在現場為來賓們客製專屬行李吊牌。

一直以來很喜歡在不同表面上創作的我,這次有機會大量使用壓克力在皮革上一一為大家繪製當季元素+英文書法姓名,是一次很棒的經驗。

整個活動從收到合作邀約、溝通、設計、前置作業,到活動現場,都感受到台灣TUMI的用心。

一個公司裡面能至少有一個以人為本,並且瞭解、尊重專業的窗口,真的是很難得的,

也因此整體合作過程非常的順暢,每一次的溝通都是相談甚歡,現場的各種疑難雜症也都能夠快速溝通。

下午時段快閃店現場人潮眾多,團隊們也都很快的詢問到來賓的客製化需求,讓我能夠連續好幾個小時順利繪製完成。

手上的畫筆沒停過,下午四點一到的時候身體告訴我該下班了,

但活動結束後的片刻悠閒,讓我瞬間有了短暫的能量,將需要以寄送方式交遞的吊牌們一一完成,團隊們也終於能夠安心的將活動收尾,好好回家休息。

雖然是一次很緊湊的安排,但回到家的時候心裡是開心的。

期待不久的將來會再次有機會從事現場創作,並再度跟喜歡的團隊合作:)

Thank you TUMI TAIWAN!

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TUMI HOUSE-Taipei 101 pop-up event-Deborah Tseng
TUMI HOUSE-Taipei 101 pop-up event-Deborah Tseng
TUMI HOUSE-Taipei 101 pop-up event-Deborah Tseng

event photo credit: David,too

Deborah Tseng